--- title: "Guide: The Ultimate Guide to Increasing Paid Event Registrations" description: "We interviewed industry leaders from Questex, Connectiv and Yotta to build the blueprint for high-converting paid registration flows. This guide moves beyond design theory to focus on one thing: revenue protection." image: https://discover.grip.events/hubfs/hero%20crop.webp --- [![Grip-horizontal-logo-white](https://discover.grip.events/hs-fs/hubfs/Grip-horizontal-logo-white.png?width=120&height=49&name=Grip-horizontal-logo-white.png "Grip-horizontal-logo-white")](https://www.grip.events) Open main menu Close main menu #### Free guide # The Ultimate Guide to Creating High-Converting Event Registration Forms Stop treating your event registration like a database tool. Learn how to turn your form into a high-leverage revenue engine with our 47-page guide featuring insights from Questex, Yotta, and more. ![Guide Hero](https://discover.grip.events/hs-fs/hubfs/Guide%20Hero.webp?width=2000&height=1348&name=Guide%20Hero.webp "Guide Hero") Is Your Registration Form Leaking Revenue? In commercial events, your registration form is your e-commerce checkout. Yet, many organizers treat it as an admin task, creating friction that causes demand to leak away before payment. We interviewed 11 industry leaders, including experts from **Questex, Yotta and Connectiv** to build the blueprint for high-converting paid registration flows. Download the 47-page guide now. --- ###### 🔍 What's inside: This in-depth guide provides actionable frameworks to stop revenue leaks and increase conversion rates: - **The field minimization decision tree:** A flowchart to help you ruthlessly cut non-essential fields without losing data quality. - **The 9 revenue leaks:** A diagnostic list of the most common mistakes organizers make—and exactly how to fix them. - **Mobile conversion checklist:** Specific UX fixes for mobile keyboards, digital wallets and in-app browsers. - **The "always-on" cycle:** Strategies to keep registration open 365 days a year to capture intent even during the off-season. - **Implementation roadmaps:** Step-by-step plans for 7-day quick wins, 30-day improvements, and 90-day optimizations. --- ###### 🎯 Why this matters: - Revenue surface: Registration is where your demand either turns into revenue or leaks away. - The trust factor: Trust isn't a badge in the footer, it’s continuity, clarity and control at the moments that matter. - The conversion hinge: This is the point where all your marketing delivers. Potential participants either convert or drop off. - Data integrity: Friction-heavy forms lead to "garbage in, garbage out" data, undermining your marketing and sales efforts. --- ######    🎤 Experts interviewed for this guide: - Lindsey Hall, Director, Event Registration at Questex - Danielle King, Senior Marketing Manager at Yotta - Elad Rosanski, Co-Founder and CEO at Xtag - Jay Weintraub, CEO & Founder at Connectiv Holdings - Ketan Pandit, Fractional CMO and Advisor at Premagic - Michael Barnett, Founder and CEO at InGo - Jon Monk, Head of Performance at ASP - Rachel Stephan, Founder and CEO of Snöball - Nicola Shaw, Head of Growth at Tag Digital - Tamar Beck, CEO at Gleanin - Tim Groot, CEO and Founder of Grip ## Get the guide ##### *"The registration process is the point where all your marketing delivers. Potential participants either convert or drop off."* ##### — Jon Monk, ASP ## ![Grip-horizontal-logo-white](https://discover.grip.events/hs-fs/hubfs/Grip-horizontal-logo-white.png?width=153&height=62&name=Grip-horizontal-logo-white.png) ## Copyright 2026 © Intros.at Ltd | Runway East London Bridge, Office 2.6, 18 Crucifix Lane, London, SE1 3JW, UK  |  [Terms and Conditions](https://www.grip.events/utility-pages/terms-conditions-uk)  |  [Privacy Policy](https://www.grip.events/utility-pages/privacy-policy)