Exclusive webinar
Connections over content? How event organizers are adding meetings to their events
Tuesday, 1st April | 4pm UK | 11am ET | 8am PT
We're living in a different era of events. Connection is now prized over content.
Join one of the leading lights in connecting participants, Richard Barnes, CEO of Worldwide Events the organizer of M&I, one of the longest-running MICE trade shows in Europe and beyond.
The panel will also feature Ruben Onderdelinden, founder of event technology agency, Lively. He will detail how AI can be used to improve matchmaking at your events.
On this webinar they will share their secrets about how to connect participants at B2B events.
Topics include:
- Firewalking, speedboats and funfairs: Why event connections don't always need to happen in the conference venue
- How introducing a pre-scheduled meeting plan was the single biggest strategic decision for M&I in its 20 year history
- How to deploy pre-arranged and timed meetings easily
- Why participants are demanding more ROI from their events and how connection helps solve that problem
- How the last 25 years have changed the game: Events that have gone from product-centric, to content-centric and now relationship-centric shows.
Register now
Panellists include:
Richard Barnes, CEO, Worldwide Events
Richard is the creator of connections. He and his team of over 60 are behind M&I, one of the longest-running MICE trade shows in Europe and beyond. Other successful shows include TFest and Private Luxury, focused on luxury travel.
Worldwide Events' aim is to create the best possible environments for members of the MICE and luxury leisure travel industry to build relationships that lead to a lifetime of quality business.
The organizer's latest event, M&I Fest Global, located in Marrakech, will be one of its biggest yet.
Ruben Onderdelinden, Founder, Lively
Ruben helps guide event professionals with the right event technology to improve the event experience, efficiency and business impact. His agency, Lively, offers a partner ecosystem with the best technology providers in the world. This allows it to provide actionable, independent advice. Recently he launched a new concept, AI network roulette where entrepreneurs and investors take part in an experiential activity to form valuable relationships.
Hosted by:
Hew Leith, SVP of Marketing, Grip
Hew heads up marketing at Grip and has over 20 years’ experience in planning and running B2B events. He previously founded an event tech startup and is passionate about bringing people together in-person.